The award is designed to recognize and honor an outstanding sales representative within the casual furnishing industry. Prospective candidates should:

• Be an active partner with both retail customers and manufacturers as a member of ICFA;

• Be recognized as an exceptional sales representative in their geographical area by sales representative peers, retailers, manufacturers/importers, designers and suppliers;

• Be considered exceptional and innovative in their customer service;

• Seek out opportunities for professional development and be respected in the industry for their knowledge and expertise;

• Be considered a model of professionalism, have excellent communication skills and provide timely and current product and company information to their dealer base;

• Provide superior sales and product training for their dealer base.

ICFA members will select the winner in online voting. The winner will be announced at a new awards event on Wednesday, September 22, during the International Casual Furniture and Accessories Market in Chicago.

Nomination forms are available from Rhonda Craven, rcraven@ICFAnet.org.